Join our School of Trends!

Become a food trendspotter

Do you enjoy spending time discovering new things? Do you have an eye for exciting innovations?

Here at the School of Trends, we are building a community of ambitious food enthusiasts to explore food innovations and trends.

Join the group for the first project on a surprise topic where your findings will help guide industry experts in the field.

This experience will teach you to develop a “trendspotting” mindset, offering practice for trend forecasting and analysis. Learn from other members of the School of Trends team and start building your network of food innovation researchers.

*To see an example, check out what other trendspotters found when they worked on the topic of ‘ambient foods’.

What is expected from you?

You will be working in a team online and have flexible hours, in total it will be about 20 hours.
Participate in a short training that will help you look at trends with an expert eye.
You will scour the internet and search for several new innovations, trends, campaigns and ideas and engage in lively discussions with fellow trendspotters in the community.

Who are we looking for?

Living in Europe, with a good level of English,
Digital natives,
Curious about trends, particularly in food, and how the world is changing,
Like trying new things and talking about it with friends,
Internationally oriented, worldly.

Need more reasons to join?

You will receive an official certificate for your participation.
Each participant that completes the assignment will receive a flexible giftcard worth 150 euro that can be spent at different webshops in Europe,
Learning to stay on top of latest food trends and developments is not only a crucial skill to gain for several industries but it also especially fun to do with a dynamic group of other food lovers.
We are now recruiting for one assignment, but more will follow!

How to apply:

Send us a short motivation message of about 250 words explaining why you would like to be part of The School of Trends.
A short description and picture of a food product that you think is an exciting innovation and explain why you think so.
Make sure to share your LinkedIn profile and/or CV to nathalie@futureoffood.institute

We believe that understanding consumers is key to making the food system more sustainable. Successful innovation and impactful communication require a solid foundation of consumer insight.

We are the insights partner of choice for food companies and non-profits that aim to have a positive impact on society and our planet. Together we empower consumers to make food choices that are good for them as well as for the planet.